Τίτλος σε άλλη γλώσσα: Online versus offline business: advantages, disadvantages and the factors affecting consumers' shopping decisions in Greece [Αγγλική] Ημερομηνία: 06-09-2020 [2020-09-06] Συγγραφέας: OIKONOMOU, ATHANASIOS Σχολή: Σχολή Κοινωνικών Επιστημών Τμήμα: Διοίκηση Επιχειρήσεων (MBA) Περίληψη (Abstract): The last decade the Internet and consequently online shopping has become increasingly popular and rapidly gaining ground on traditional shopping which was the standard. Research has shown the advantages and disadvantages of both and the factorss affecting them, both positively and negatively in studies in different countries. This study aims to determine if same factors apply and at what extent in...