Τίτλος σε άλλη γλώσσα: Evaluation of the Greek Mobile Telecommunication Market [Αγγλική] Ημερομηνία: 02-09-2017 [2017-09-02] Συγγραφέας: ΚΑΨΟΚΕΦΑΛΟΣ, ΑΝΔΡΕΑΣ Σχολή: Σχολή Κοινωνικών Επιστημών Τμήμα: Διοίκηση Επιχειρήσεων (MBA) Περίληψη (Abstract): Mobile Telecommunication in Greece started its operation in 1992. After growing at an exponential rate, the market is now heavily saturated. The aforementioned, in combination with the economic crisis that hurts Greece, made competition extremely intense and forced companies to find new ways to retain and attract new customers. Among the three companies that are currently active in the market, Cos...