Ημερομηνία: 08-09-2018 [2018-09-08] Συγγραφέας: Arvanitaki, Sofia Σχολή: Σχολή Κοινωνικών Επιστημών Τμήμα: Διοίκηση Επιχειρήσεων (MBA) Περίληψη (Abstract): The subject of the dissertation in scope is mainly to focus on measuring and exploiting customer experience in telecommunications industry. Telecoms industry is an extremely challenging and competitive market. Taking into consideration the rapidly changing environment in the industry due to technology evolution and the introduction of fifth generation mobile networks (5G) as well as the next g...