Τίτλος σε άλλη γλώσσα: The implementation of sales and operation planning process : a case study approach [Αγγλική] Ημερομηνία: 12-05-2019 [2019-05-12] Συγγραφέας: Κεφαλά, Χρύσα Σχολή: Σχολή Κοινωνικών Επιστημών Τμήμα: Διοίκηση Επιχειρήσεων (MBA) Περίληψη (Abstract): At a time when technology exerts a catalytic influence on administration and management, the implementation of Sales & Operation Planning Process is constantly gaining ground in business. This is a collective practice that aims at strengthening the cooperation between the company’s departments, by drawing up and monitoring a single project concerning demand, sales, stock and generally all the comp...