Τίτλος σε άλλη γλώσσα: Analysis of the financial statement of Mega Channel and comparison with its main competitors [Αγγλική] Ημερομηνία: 10-2016 [2016-10] Συγγραφέας: ΚΑΡΑΚΟΥΣΗ, ΑΓΓΕΛΙΚΗ Σχολή: Σχολή Κοινωνικών Επιστημών Τμήμα: Διοίκηση Επιχειρήσεων (MBA) Περίληψη (Abstract): The field of traditional mass media is faced with the most difficult times. On the one hand there is the financial crisis affecting all Greek businesses and, on the other, the market is changing through technological development and, at the same time, the intentions of the Greek government concerning the issuing of new licenses for TV channels. The purpose of this dissertation is to analyse the co...