Τίτλος σε άλλη γλώσσα: Sustainability strategy and the consumer awareness: The case of IKEA's impact on the environment. [Αγγλική] Ημερομηνία: 08-11-2019 [2019-11-08] Συγγραφέας: Γκιόσης, Διονύσιος Σχολή: Σχολή Κοινωνικών Επιστημών Τμήμα: Διοίκηση Επιχειρήσεων (MBA) Περίληψη (Abstract): This study refers to the sustainability strategy in organizations and companies. It investigates the reasons to change into a sustainable strategy and the challenges the companies and managers cοunter. It also analyses the different types of environmental strategies and the level of commitment in each strategy. The study focuses on IKEA, which is a multi national furniture company with a big impac...