Τίτλος σε άλλη γλώσσα: The profile of the industrial customer in Greek LED Market. Needs Analysis during economic crisis [Αγγλική] Ημερομηνία: 08-09-2019 [2019-09-08] Συγγραφέας: Ευτυχία, Καματερού Σχολή: Σχολή Κοινωνικών Επιστημών Τμήμα: Διοίκηση Επιχειρήσεων (MBA) Περίληψη (Abstract): Greek LED lighting market is a new market with significant development in the recent years. Following the European trend, many industrial companies seriously consider upgrading the lighting in their premises with LED. However the economic crisis presents several obstacles to this transition, although the substantial benefits are many. The purpose of the dissertation is to analyze the profile of in...