Τίτλος σε άλλη γλώσσα: Building destination loyalty: The case of Skiathos island, Greece [Αγγλική] Ημερομηνία: 12-09-2021 [2021-09-12] Συγγραφέας: Telliadis, Ioannis Σχολή: Σχολή Κοινωνικών Επιστημών Τμήμα: Διοίκηση Επιχειρήσεων (MBA) Περίληψη (Abstract): Skiathos is a small island that is located in the central part of Greece and has attained considerable accomplishments in the tourism market in the recent past. In spite of that, a plethora of matters require the activation of public authorities and destination marketers so as to improve Skiathos socioeconomic status and destination loyalty levels of its visitors. The overall goal of this paper is...